{"id":1142,"date":"2017-12-15T09:00:43","date_gmt":"2017-12-15T02:00:43","guid":{"rendered":"http:\/\/sewakantorsurabaya.com\/blog\/?p=1142"},"modified":"2017-12-11T14:00:32","modified_gmt":"2017-12-11T07:00:32","slug":"alibaba-berbagi-pengetahuan-seputar-dunia-e-commerce-lewat-global-course","status":"publish","type":"post","link":"http:\/\/sewakantorsurabaya.com\/blog\/alibaba-berbagi-pengetahuan-seputar-dunia-e-commerce-lewat-global-course\/","title":{"rendered":"Alibaba Berbagi Pengetahuan Seputar Dunia E-commerce lewat Global Course"},"content":{"rendered":"<hr \/>\n<h5>Ikhtisar<\/h5>\n<ul>\n<li>Global Course yang diselenggarakan Alibaba bertujuan membagi pengalaman serta pengetahuan tentang bisnis <em>e-commerce<\/em> di Cina guna meningkatkan kemampuan pelaku UKM terhadap tren bisnis <em>online<\/em>.<\/li>\n<li>Alibaba optimis bahwa pasar Indonesia bakal terus berkembang dengan partisipasi para pelaku UKM yang menjadi salah satu komponen utamanya.<\/li>\n<\/ul>\n<hr \/>\n<p>Pada 5 Desember 2017, Alibaba Business School menyelenggarakan Global Course yang bertujuan untuk berbagi pengalaman dengan para pelaku usaha kecil menengah (UKM) di Indonesia. Tujuan dari acara tersebut adalah <strong>agar para pelaku UKM mampu memaksimalkan teknologi, sehingga bisa mengikuti pola perdagangan masa kini yang mulai beralih ke layanan digital<\/strong>.<\/p>\n<p>Alibaba Business School merupakan institusi yang didirikan bersama oleh Hangzhou Normal University of China dan Alibaba Group pada Oktober 2008. Saat ini, Alibaba Business School memiliki fokus pada penerapan sistem pelatihan <em>e-commerce<\/em> dari Alibaba Group.<\/p>\n<p>Menurut Vice President Alibaba Group, Brian Wong, apa yang mereka lakukan lewat Global Course sudah sejalan dengan misi yang diusung pihaknya, yakni membantu pengusaha Indonesia dalam ekonomi digital.<\/p>\n<blockquote class=\"pull-quote\"><p>Kami berharap seminar ini mampu membantu mereka untuk sukses di dunia <em>e-commerce<\/em>, baik dalam bidang analisis konsumen, <em>best industry practice<\/em>, ataupun kemampuan pemasaran.<\/p>\n<div class=\"quote-author\"><span id=\"author\"> Brian Wong,<\/span> <span id=\"source\"> Vice President Alibaba Group<\/span><\/div>\n<\/blockquote>\n<p class=\"paragraph-attachment\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-232854\" src=\"https:\/\/d26bwjyd9l0e3m.cloudfront.net\/wp-content\/uploads\/2017\/12\/IMG_20171205_095307.jpg\" alt=\"Alibaba Global Course\" width=\"1100\" height=\"620\" data-action=\"zoom\" \/><\/p>\n<p>Wong menuturkan pihaknya melihat Indonesia sebagai pasar yang besar dan sedang mengalami masa transisi perdagangan dari tradisional menuju digital. Fenomena seperti ini, kata Wong, <strong>sudah pernah terjadi di Cina delapan belas tahun silam<\/strong>, sehingga ia merasa pengalaman mereka sebelumnya bisa dibagikan ke para pelaku UKM di Indonesia.<\/p>\n<p>\u201cKami bukan ingin membuat Alibaba baru di Indonesia, tapi berbagi pengalaman dan pengetahuan yang mungkin bisa digunakan untuk memberdayakan UKM,\u201d ujar Wong. \u201cItu sebabnya mengapa Alibaba menggandeng mitra <em>marketplace<\/em> lokal agar UKM bisa diberdayakan, yang dijembatani lewat teknologi.\u201d<\/p>\n<h3>Tantangan logistik dan pembayaran<\/h3>\n<div id=\"attachment_230506\" class=\"wp-caption alignnone paragraph-attachment\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-230506\" src=\"https:\/\/d26bwjyd9l0e3m.cloudfront.net\/wp-content\/uploads\/2017\/11\/Logistik2.jpg\" alt=\"Logistik | Ilustrasi\" width=\"1100\" height=\"620\" data-action=\"zoom\" \/><\/p>\n<p class=\"wp-caption-text\">Sumber gambar: schneider-group.com<\/p>\n<\/div>\n<p>Wong kembali menegaskan setiap pasar yang dituju Alibaba memiliki karakteristik dan tantangan yang berbeda. Khusus untuk Indonesia, pihaknya melihat <strong>tantangan utama yang dihadapi pelaku <em>e-commerce<\/em> di Indonesia yakni masalah logistik dan pembayaran<\/strong>.<\/p>\n<p>Terkait tantangan logistik, lebih berkaitan dengan luas wilayah Indonesia sebagai negara kepulauan yang memiliki lebih dari 17.000 pulau. Tantangan ini pun sudah pernah dibahas oleh\u00a0Aulia E. Marinto selaku Ketua Asosiasi\u00a0<em>E-commerce<\/em>\u00a0Indonesia (idEA). Menurutnya ketepatan waktu pengiriman logistik di Indonesia masih rendah karena kondisi wilayah negara yang <a href=\"https:\/\/www.cnnindonesia.com\/teknologi\/20170818182611-185-235720\/logistik-jadi-tantangan-terberat-e-commerce-indonesia\/\" target=\"_blank\" rel=\"noopener\">berbentuk kepulauan<\/a>.<\/p>\n<p><strong>Untuk meningkatkan ketepatan waktu pengiriman, Aulia menuturkan perlunya kerja sama dan integrasi dari pengelola transportasi<\/strong>, penyedia jasa angkutan, dan pihak\u00a0terkait. Ia mengaku sudah mengajukan masalah ini kepada Kementerian Perhubungan dan berharap semua pemangku kepentingan tetap optimis dalam menghadapi masalah ini.<\/p>\n<p>Tantangan selanjutnya yakni soal pembayaran. Menurut Wong, hal ini juga pernah dihadapi oleh para pelaku <em>e-commerce<\/em> di Cina karena jumlah masyarakat yang memiliki rekening bank masih rendah.<\/p>\n<p>Di Indonesia sendiri, berdasarkan data <a href=\"https:\/\/katadata.co.id\/berita\/2017\/03\/13\/bi-188-juta-penduduk-ditarget-punya-rekening-bank-pada-2019\">Financial Inclution Index (Findex)<\/a> oleh Bank Dunia pada 2014, hanya 36 persen atau sekitar 90 juta penduduk dewasa yang memiliki rekening di bank. Pemerintah kemudian menargetkan 75 persen penduduk Indonesia, atau sekitar 188 juta orang, bisa memiliki rekening bank\u00a0pada 2019.<\/p>\n<div class=\"read-also\">\n<div class=\"read-also__image\"><img decoding=\"async\" src=\"https:\/\/d26bwjyd9l0e3m.cloudfront.net\/wp-content\/uploads\/2017\/10\/IMG_20171016_1127148549-min.jpg\" alt=\"read also\" \/><\/div>\n<\/div>\n<p>Sembari menunggu target itu tercapai, para pelaku <em>e-commerce<\/em> mencoba memfasilitasi mereka yang belum memiliki rekening bank agar tetap bisa berbelanja <em>online<\/em> dengan menyediakan berbagai solusi pembayaran alternatif. \u00a0Beberapa penyedia <em>marketplace online<\/em> menggandeng minimarket, seperti <a href=\"http:\/\/ekonomi.kompas.com\/read\/2017\/09\/27\/202105426\/masyarakat-gemar-belanja-online-tapi-tak-semua-punya-rekening-bank\">Shopee<\/a>, <a href=\"https:\/\/id.techinasia.com\/tag\/bukalapak\">Bukalapak<\/a>, ataupun <a href=\"https:\/\/id.techinasia.com\/tag\/lazada\">Lazada<\/a>, yang berkolaborasi dengan Indomaret untuk menyediakan alternatif pembayaran bagi penggunanya.<\/p>\n<p>Sumber : tech in asia<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ikhtisar Global Course yang diselenggarakan Alibaba bertujuan membagi pengalaman serta pengetahuan tentang bisnis e-commerce di Cina guna meningkatkan kemampuan pelaku UKM terhadap tren bisnis online. Alibaba optimis bahwa pasar Indonesia bakal terus berkembang dengan partisipasi para pelaku UKM yang menjadi salah satu komponen utamanya. Pada 5 Desember 2017, Alibaba Business School menyelenggarakan Global Course yang [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1144,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45,40],"tags":[],"class_list":["post-1142","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-berita","category-start-up"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Alibaba Berbagi Pengetahuan Seputar Dunia E-commerce lewat Global Course - Blog - Virto Office | Sewa Kantor Surabaya<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/sewakantorsurabaya.com\/blog\/alibaba-berbagi-pengetahuan-seputar-dunia-e-commerce-lewat-global-course\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Alibaba Berbagi Pengetahuan Seputar Dunia E-commerce lewat Global Course - Blog - Virto Office | Sewa Kantor Surabaya\" \/>\n<meta property=\"og:description\" content=\"Ikhtisar Global Course yang diselenggarakan Alibaba bertujuan membagi pengalaman serta pengetahuan tentang bisnis e-commerce di Cina guna meningkatkan kemampuan pelaku UKM terhadap tren bisnis online. Alibaba optimis bahwa pasar Indonesia bakal terus berkembang dengan partisipasi para pelaku UKM yang menjadi salah satu komponen utamanya. Pada 5 Desember 2017, Alibaba Business School menyelenggarakan Global Course yang [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"http:\/\/sewakantorsurabaya.com\/blog\/alibaba-berbagi-pengetahuan-seputar-dunia-e-commerce-lewat-global-course\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog - Virto Office | Sewa Kantor Surabaya\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/facebook.com\/sewakantorsurabaya\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-12-15T02:00:43+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/sewakantorsurabaya.com\/blog\/wp-content\/uploads\/2017\/12\/Alibaba-Global-Course-Jakarta.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Dimas Luthfi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Dimas Luthfi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"http:\\\/\\\/sewakantorsurabaya.com\\\/blog\\\/alibaba-berbagi-pengetahuan-seputar-dunia-e-commerce-lewat-global-course\\\/#article\",\"isPartOf\":{\"@id\":\"http:\\\/\\\/sewakantorsurabaya.com\\\/blog\\\/alibaba-berbagi-pengetahuan-seputar-dunia-e-commerce-lewat-global-course\\\/\"},\"author\":{\"name\":\"Dimas Luthfi\",\"@id\":\"https:\\\/\\\/sewakantorsurabaya.com\\\/blog\\\/#\\\/schema\\\/person\\\/deccf0f0c2bf12f50b3a9062140e3e87\"},\"headline\":\"Alibaba Berbagi Pengetahuan Seputar Dunia E-commerce lewat Global Course\",\"datePublished\":\"2017-12-15T02:00:43+00:00\",\"mainEntityOfPage\":{\"@id\":\"http:\\\/\\\/sewakantorsurabaya.com\\\/blog\\\/alibaba-berbagi-pengetahuan-seputar-dunia-e-commerce-lewat-global-course\\\/\"},\"wordCount\":525,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/sewakantorsurabaya.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"http:\\\/\\\/sewakantorsurabaya.com\\\/blog\\\/alibaba-berbagi-pengetahuan-seputar-dunia-e-commerce-lewat-global-course\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/sewakantorsurabaya.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/12\\\/Alibaba-Global-Course-Jakarta.jpg\",\"articleSection\":[\"Berita\",\"Start Up\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"http:\\\/\\\/sewakantorsurabaya.com\\\/blog\\\/alibaba-berbagi-pengetahuan-seputar-dunia-e-commerce-lewat-global-course\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"http:\\\/\\\/sewakantorsurabaya.com\\\/blog\\\/alibaba-berbagi-pengetahuan-seputar-dunia-e-commerce-lewat-global-course\\\/\",\"url\":\"http:\\\/\\\/sewakantorsurabaya.com\\\/blog\\\/alibaba-berbagi-pengetahuan-seputar-dunia-e-commerce-lewat-global-course\\\/\",\"name\":\"Alibaba Berbagi Pengetahuan Seputar Dunia E-commerce lewat Global Course - 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