{"id":937,"date":"2017-11-06T09:45:11","date_gmt":"2017-11-06T02:45:11","guid":{"rendered":"http:\/\/sewakantorsurabaya.com\/blog\/?p=937"},"modified":"2017-11-01T15:54:34","modified_gmt":"2017-11-01T08:54:34","slug":"penjualan-iphone-8-dan-8-plus-lesu-apa-sebabnya","status":"publish","type":"post","link":"http:\/\/sewakantorsurabaya.com\/blog\/penjualan-iphone-8-dan-8-plus-lesu-apa-sebabnya\/","title":{"rendered":"Penjualan iPhone 8 dan 8 Plus Lesu, Apa Sebabnya?"},"content":{"rendered":"

Angka penjualan iPhone 8 dan iPhone 8 Plus, dua\u00a0smartphone\u00a0<\/em>terbaru Apple yang baru dirilis pada September 2017 lalu,\u00a0terlihat cukup lesu. Setidaknya laporan\u00a0kuartalan dari empat operator seluler raksasa Amerika Serikat mengatakan demikian.<\/p>\n

Ambil saja contoh laporan dari T-Mobile yang\u00a0menyebutkan bahwa mereka hanya berhasil menggaet 595.000 pelanggan baru di kuartal ketiga tahun 2017, turun dari angka 851.000 di kuartal yang sama pada tahun sebelumnya. Hal ini\u00a0mengindikasikan penurunan\u00a0minat pengguna untuk melakukan\u00a0pembaruan perangkat.<\/em><\/p>\n

Data di atas\u00a0turut didukung dengan bukti nyata di lapangan. Pada tahun 2017, antrean menunggu peluncuran iPhone 8 dan iPhone 8 Plus\u00a0tampak sepi di berbagai belahan dunia. Bahkan di Cina yang merupakan salah satu pasar Apple terbesar\u00a0pun\u00a0antusiasme itu tidak terlihat.<\/p>\n

Bagaimana dengan Indonesia?\u00a0Laporan yang disusun oleh iPrice\u00a0menunjukkan bahwa masyarakat Indonesia justru\u00a0lebih tertarik dengan informasi penurunan harga iPhone tipe lama, seperti iPhone 6 dan iPhone 7.<\/p>\n

Fakta\u00a0di atas cukup menarik mengingat iPhone 8, 8 Plus, dan iPhone X\u00a0sudah memenuhi syarat TKDN, mengisyarakatnya tidak lama lagi masyarakat Indonesia dapat membeli perangkat-perangkat tersebut dalam waktu dekat.<\/p>\n

Dibayang-bayangi popularitas iPhone X<\/h3>\n
\"iPhone<\/p>\n

Sumber gambar: endgadget<\/p>\n<\/div>\n

Banyak pakar yang sepakat bahwa anomali ini bisa jadi disebabkan oleh keputusan Apple sendiri. Pada\u00a0September 2017 lalu, Apple meluncurkan iPhone 8 dan 8 Plus yang mendapatkan respons cukup hangat.\u00a0Setidaknya sampai iPhone X diperkenalkan beberapa menit kemudian.<\/p>\n

iPhone X\u00a0punya segala hal yang dimiliki iPhone 8 dan 8 Plus, ditambah serangkaian fitur tambahan. Layar OLED, prosesor A11 Bionic,\u00a0wireless charging,<\/em> Bodi tanpa\u00a0bezel,\u00a0<\/em>Face ID yang\u00a0dibekali teknologi mutakhir,\u00a0kamera utama dengan OIS ganda, dan masih banyak lagi.<\/p>\n

Mengingat iPhone 8 dan 8 Plus masih saja menggunakan desain yang sama sejak empat tahun silam, sulit\u00a0membantah\u00a0bahwa iPhone X merupakan perangkat yang lebih\u00a0diminati oleh konsumen.\u00a0Meski dibanderol dengan harga yang menurut sebagian orang tidak\u00a0masuk akal.<\/p>\n

Keputusan tidak lazim Apple\u00a0tentang\u00a0siklus peluncuran iPhone inilah yang menempatkan para konsumen loyalnya pada dilema cukup sulit. Pilihannya, antara menunggu peluncuran iPhone X yang hanya berselang kurang dari dua bulan, atau tetap memakai iPhone 7, 7 Plus, bahkan iPhone 6s yang masih sangat bisa diandalkan. iPhone 8 dan 8 Plus, dalam kasus ini, berada di posisi yang kurang diuntungkan.<\/p>\n

iPhone 8 atau iPhone 7s?<\/h3>\n
\"iPhone<\/p>\n

Sumber gambar: Pocket-Lint<\/p>\n<\/div>\n

Pengumuman dua model iPhone yang dirilis\u00a0berdekatan bukanlah satu-satunya keanehan yang terjadi pada September 2017\u00a0lalu. Keanehan lainnya, Apple menggunakan nama iPhone 8 untuk\u00a0smartphone\u00a0<\/em>barunya alih-alih iPhone 7s.<\/p>\n

Hampir tidak alasan yang logis mengapa Apple melakukannya. Dari sisi desain dan fitur, iPhone 8\u00a0tidak memiliki lompatan inovasi yang cukup berarti (menggunakan logika yang sama, iPhone 7 juga tidak banyak berubah dari iPhone 6s dan bahkan iPhone 6).<\/p>\n

Bisa jadi, langkah ini merupakan usaha Apple untuk\u00a0meyakinkan para konsumen loyal mereka bahwa iPhone 8 dan 8 Plus merupakan\u00a0upgrade\u00a0<\/em>yang signifikan dari iPhone 7 dan 7 Plus.\u00a0Atau bisa saja, ini adalah tahun di mana Apple akhirnya menghentikan penggunaan\u00a0huruf \u201cs\u201d yang mewakili\u00a0paruh kedua siklus\u00a0hardware\u00a0<\/em>iPhone.<\/p>\n

Hal\u00a0ini mungkin memunculkan pertanyaan mendasar di benak kita. Alasan apa yang mendasari Apple untuk meluncurkan dua model iPhone dalam waktu yang berdekatan?<\/p>\n

Untuk siapa iPhone 8 dibuat?<\/h3>\n
\"Face<\/p>\n

Sumber gambar: CNET<\/p>\n<\/div>\n

Alasannya cukup sederhana. Beberapa media melaporkan\u00a0iPhone X hanya akan diproduksi secara terbatas pada awal peluncurannya. Berdasarkan laporan dari\u00a0Nikkei, <\/em>hal\u00a0ini disebabkan masalah produksi\u00a0dot projector,\u00a0<\/em>komponen penting dari sensor 3D\u00a0pendukung fitur Face ID yang dimiliki iPhone X.<\/p>\n

Nikkei <\/em>mengabarkan bahwa LG Innotek dan Sharp selaku produsen dari komponen\u00a0dot projector<\/em>\u00a0kesulitan memenuhi kuota, lantaran tingginya standar akurasi\u00a0dot projector\u00a0<\/em>yang diminta Apple.\u00a0Akibat masalah ini, menurut sumber yang berhasil didapat oleh Bloomberg<\/em>, Apple rela menurunkan standar akurasi\u00a0dot projector\u00a0<\/em>guna meningkatkan volume produksi, meski hal tersebut telah\u00a0dibantah oleh Apple.<\/p>\n

iPhone 8 dan iPhone 8 Plus yang diproduksi dalam volume jauh lebih besar, di sisi lain,\u00a0diharapkan dapat\u00a0menutupi\u00a0keterbatasan\u00a0ini\u00a0serta menjadi pendongkrak utama pendapatan Apple di tahun fiskal 2018.<\/p>\n

Maka ketika Apple\u00a0kesulitan\u00a0untuk meyakinkan konsumen loyalnya bahwa iPhone 8 dan 8 Plus merupakan\u00a0smartphone\u00a0<\/em>yang\u00a0pantas dimiliki dan tidak kalah menarik dari iPhone X, Apple berada dalam masalah yang cukup pelik.<\/p>\n

\n

Pada akhirnya, meski mengalami hambatan penjualan, saya tetap optimis melihat puluhan juta iPhone 8 dan iPhone 8 Plus akan terjual dan disukai oleh konsumen di seluruh dunia. Bagaimana pun juga, iPhone tetaplah iPhone.<\/p>\n

Masalah ini\u00a0bisa saja tidak terjadi apabila iPhone X bukanlah smartphone\u00a0<\/em>super canggih dengan desain dan fitur revolusioner. Jika Apple berhasil menyelesaikan masalah produksi iPhone X dalam waktu dekat,\u00a0mungkin hanya tinggal menunggu waktu sampai smartphone <\/em>tersebut\u00a0berhasil memecahkan rekor sebagai\u00a0iPhone terlaris sepanjang sejarah.<\/p>\n

 <\/p>\n

Butuh Sewa Virtual Office di Surabaya<\/h3>\n
\"virtual
virtual office surabaya<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"

Angka penjualan iPhone 8 dan iPhone 8 Plus, dua\u00a0smartphone\u00a0terbaru Apple yang baru dirilis pada September 2017 lalu,\u00a0terlihat cukup lesu. Setidaknya laporan\u00a0kuartalan dari empat operator seluler raksasa Amerika Serikat mengatakan demikian. Ambil saja contoh laporan dari T-Mobile yang\u00a0menyebutkan bahwa mereka hanya berhasil menggaet 595.000 pelanggan baru di kuartal ketiga tahun 2017, turun dari angka 851.000 di […]<\/p>\n","protected":false},"author":1,"featured_media":938,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[43],"tags":[],"class_list":["post-937","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"yoast_head":"\nPenjualan iPhone 8 dan 8 Plus Lesu, Apa Sebabnya? - Blog - Virto Office | Sewa Kantor Surabaya<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/sewakantorsurabaya.com\/blog\/penjualan-iphone-8-dan-8-plus-lesu-apa-sebabnya\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Penjualan iPhone 8 dan 8 Plus Lesu, Apa Sebabnya? - Blog - Virto Office | Sewa Kantor Surabaya\" \/>\n<meta property=\"og:description\" content=\"Angka penjualan iPhone 8 dan iPhone 8 Plus, dua\u00a0smartphone\u00a0terbaru Apple yang baru dirilis pada September 2017 lalu,\u00a0terlihat cukup lesu. Setidaknya laporan\u00a0kuartalan dari empat operator seluler raksasa Amerika Serikat mengatakan demikian. 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